FYI: Some Things Never Go Out Of Fashion

• In a move clearly meant to ramp up the competition with Starbucks, McDonald’s has wrangled a deal with New York City’s Fashion Week. Although the McCafé launch isn’t until May, it will be the official drink of Fashion Week. [Advertising Age]

• An ever-growing number of new farmers are people who are doing it for the lifestyle change, though they’re not making enough money at it to quit their day jobs. [NYT]

• This weekend, over 5,000 runners competed in the Krispy Kreme Challenge in NC. The race involves eating a dozen donuts per person, which sounds like a recipe for death if there ever was one. [AP/San Francisco Chronicle]

• In other strange food news, a literal ton of frozen chicken was abandoned outside of an old auto factory in Detroit. Investigators are on the case! [AP/Chicago Tribune]

• As with many of the past year’s food contamination stories, the salmonella outbreak can be attributed to “holes in the food safety,” including ones as egregious as leaking roofs. [NYT]

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FYI: Some Things Never Go Out Of Fashion