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Budweiser’s ‘Lyrics’ Commercial Rides Through The South Side

How do you sell a quintessentially American beer in Ireland? If you’re Budweiser, you create the “Lyrics” commercial, a literal music video of the Beatles’ “All Together Now” set to an El ride through Chicago’s South Side. We count at least 25 visual representations of song lyrics — from straightforward numbers to a guy in a bee costume jumping on a trampoline. It’s one of the most fun bits of advertising we’ve seen in a while, and certainly helps take our mind off of the impending price hike in American beer.

[via Sloopin]

Budweiser’s ‘Lyrics’ Commercial Rides Through The South Side