marketing gimmicks

What Would Chicago Vodka Taste Like?

What Would Chicago Vodka Taste Like?

Photo: Jed Egan

Our Boston counterparts recently received a bottle of Absolut Boston, a flavored vodka specially designed to capture the essence of Beantown via notes of elderflower and black tea and some promotional copy about the Gren Monster. After conducting a highly scientific taste test at GSHQ, the Bostonians decided that it was, in short, awful. Absolut has created city-specific vodkas for New Orleans and Los Angeles, and we can only imagine Chicago is there on the list as well, and we're not sure what to expect — so many of the iconic Chicago flavors are meat-related, and that doesn't exactly translate to cocktail hour. Essence of hot dog? Giardinera and beef? Eau de historic slaughterhouse? How would you flavor a Chicago vodka?

Advertising
 
NY Mag